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Leveraging Consumer Arrogance Leads to Product Sales

Thursday, June 25, 2020
clothes on a rack in a store

Deny it you might, but even modest consumers brag about their purchases every once in a while. But can marketers leverage our tendency to brag about our buys…

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Rude Customers Linked to Workers’ Shopping Binges

Wednesday, July 19, 2017
Russell Johnson

Service workers who face verbal abuse from customers during the workday are more likely to go on unnecessary shopping sprees in the evening, indicates new research co-authored by…

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